Proximus
Sr. Conversational AI Designer
Freelancer Opportunity!!!
Job title: Conversational AI Designer (agentic experience design)
Job location: Brussels, Belgium (Hybrid - 2 days/week onsite)
Job duration: 2025-12-01 to 2026-05-31 (with possible extension)
Languages: English + Dutch and/or French
Role description:
We’re looking for a forward-thinking Conversational AI Designer to architect intelligent, agentic experiences across our digital platforms. You’ll play a key role in shaping how users interact with AI-driven assistants, automations, and multi-channel support systems on our My Enterprise platform and beyond.
This isn’t just chatbot scripting, it’s about designing self-directed, goal-oriented digital agents that guide users, automate tasks, and deliver seamless enterprise services. You’ll collaborate with developers, UX, and data teams to design adaptive flows that feel natural, efficient, and trustworthy.
Your Responsibilities
Agentic Experience Design
Design goal-based conversational journeys that enable autonomous task completion, proactive support, and self-service via AI-powered agents.
Structure modular, reusable conversational components that can adapt to user behavior, intent, and enterprise workflows.
Define escalation logic, fallback strategies, and handovers between agents, humans, and systems.
AI Integration & Collaboration
Collaborate with NLP/NLU engineers to optimize intent recognition, classification, and response generation across multiple platforms.
Use AI tools (Dialog flow, Rasa, Azure Bot Framework, Lang chain, etc.) to prototype and implement conversations with context-awareness and memory.
Leverage data from past interactions, heatmaps, and feedback loops to continuously improve agent performance and personalization.
Strategy & Governance
Establish tone of voice, bot personality, and ethical guidelines for human-AI interaction.
Contribute to the development of a conversational design system that integrates with UX, branding, and service design libraries.
Monitor and evaluate conversation success metrics, optimize for frictionless task flow and satisfaction.
Must-Have Skills & Experience
3 to 5 years of experience in conversational design, AI UX, or content design for enterprise platforms.
Strong understanding of agentic automation, prompt engineering, and the capabilities/limits of current GenAI and NLU models.
Hands-on experience designing bots or assistants using tools like Dialog flow CX, Rasa, Watson Assistant, Bot press, or custom LLM-based frameworks.
Ability to create conversation flows, voice/tone guidelines, and bot personality specs that align with enterprise service expectations.
Strong collaboration skills, comfortable working with engineers, researchers, and stakeholders in Agile environments.
Bonus Points
Experience with LLM orchestration, memory design, or multi-agent systems.
Familiarity with enterprise AI stack (OpenAI, Microsoft Azure AI, Lang Chain, vector databases, etc.).
Knowledge of UX writing, service design, and enterprise automation.
Background in linguistics, cognitive science, or behavioral design.
Apply now and start your journey with Team Possible! We want to get to know you.
After your application, we will verify your profile and get back to you within 3
working days.
If you’re successful, you can expect the following steps:
An initial conversation with our recruiter - Swati Kumari
Interview with the Hiring Manager and the team.
Final decision
About Proximus
We are Team Possible turning tech into opportunities.
We are driven by four core pillars: "I care," "I make a difference," "I radically simplify," and "I embrace the future". This means you'll join a team that genuinely cares for customers and colleagues, is empowered to make a real impact, strives to radically simplify complex challenges, and is always looking ahead to embrace the future of technology. We believe in an inclusive and safe environment where everyone can thrive, offering extensive career development resources, including access to over 5,000 training modules and a minimum of 5 days of training per year, to help you continuously learn, grow, and tackle bold challenges with us.